Articles on business phones, call centers and WhatsApp
Straightforward guides to the tools companies use to talk to customers: how they work, when to use them and what to watch out for.
How an auto dialer works and when it is worth using
The four dialing modes, what happens to unanswered calls and what to check before you start.
Read the articleOutbound IVR: what it is, how it works and when to use it
How it differs from voice broadcasting, how to build the menu and tips for a message that works.
Read the articleOfficial or unofficial WhatsApp: differences, rules and risks
The Business app, unofficial tools and the official API side by side, and why your company number may be at risk.
Read the articleHow to reduce appointment no-shows with WhatsApp reminders
When to send the reminder, what to write and why making cancellation easy helps your schedule.
Read the articleHow to support customers on WhatsApp with several people on one number
The ways to put your team on the same WhatsApp, how a support center works and what to track.
Read the articleVehicle registration services: renewal reminders on WhatsApp
A calendar by plate number, automatic WhatsApp reminders and how to follow up so customers renew with you.
Read the articleHow to run an official WhatsApp campaign, from template to results
Goal, template, audience, pace, testing and the numbers that show whether the campaign worked.
Read the articleAPIs to connect WhatsApp and phone calls to your business systems
What APIs and webhooks are, automation examples and what the HiperZap and Meu Call Center APIs do.
Read the articleVoIP phone service for businesses: what changes in practice
What a company needs, internet and power precautions, and the benefits for day-to-day operations.
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